Animal Health: Manpower
Bob Spink: To ask the Secretary of State for Environment, Food and Rural Affairs how many (a) directors, (b) senior managers, (c) specialist and delivery managers and (d) executive support and administration staff there were in each office of Animal Health and its predecessors in each of the last five years. [282140]
Jim Fitzpatrick: I will place this information in the Library.
Animal Health: Pay
Bob Spink: To ask the Secretary of State for Environment, Food and Rural Affairs how much was paid in bonuses to (a) directors, (b) senior managers, (c) specialist and delivery managers and (d) executive support and administration staff in the Animal Health Agency in each of the last five years. [280608]
Jim Fitzpatrick: The following table details how much was paid in bonuses to (a) directors, (b) senior managers, (c) specialist and delivery managers and (d) executive support and administration staff in the Animal Health Agency.
Data are for the last three years only, reflecting whole financial years that Animal Health has been a separate financial entity from DEFRA.
April 25 2009 ~ DEFRA spending on opinion polls, focus groups and market research
The table given by Huw Irranca Davies in reply to PQ 263608 on Wednesday suggests, after a quick calculation, that such expenditure (on researching and shaping public perceptions) since DEFRA was formed in the wake of foot and mouth in 2001, has passed £4 million.
Our own inability to understand exactly what all this money was spent on is evidently shared by a reader who comments:"...2007-8: Defra spent over £100,000 on researching Business perceptions of Defra in two separate studies in 2008, and over £28,000 on Farming Link - Qualitative newsletter evaluation. What on earth is "Farmers segmentation" which comes in at over £56,000?
The writer suggests that 'Perceptions of DEFRA' might have been discovered rather more cheaply - and are hardly helped by all this jargon, which should be consigned to the dustbin (along with all the other such bizarre examples of non English as coterminous stakeholder engagement).
2006-6: Environmental branding gets nearly £30,000 which is significantly more than Avian flu research approx. £26,000 - and Environment Direct Branding Research warrants a further approx. £57,000. Segmentation quantification costs £11,000 - what on earth is that?
2005-6 The Perceptions of DEFRA - General public tracking 2005 sounds distinctly ominous at £26,000. .."February 9 2008 ~ Three cheers for the Plain English Campaign
The Telegraph today tells us that such terms as "multi-agency", "revenue streams", "seedbed", "improvement lever", and "community engagement" are on the Plain English Campaign's hit list. They are telling local councils that local democracy depends on understandable communication - not jargon. How much more important then that jargon should be banned from the lips of powerful and highly-paid officials such as Helen Ghosh. As one emailer wrote recently a propos DEFRAspeak, "Dare I ask, does Defra have CSE?"